Case Studies
UX work
A selection of case studies exploring how structure, research, and design decisions shape user understanding.
Conceptualizing a long-term financial vision for Gen Z
A research-led UX concept exploring how future visualisation, behavioural insight, and structured flows can reduce financial anxiety and improve engagement.
Research • Systems • UX Process
Redesigning complex dashboards as a human experience
A UX client concept exploring how insight-first onboarding, progressive disclosure, and AI guidance can help creators engage with business data more clearly and confidently.
User flow • Strategy • Systems
Designing ethical nudges for a finance app
Reframed savings prompts to prioritize consent and clarity, increasing voluntary opt-ins by 21% without dark patterns.
Ethics • Research • Testing
Designing confidence in digital bridal experiences
A UX concept exploring how virtual customisation, emotional design, and guided interaction can reduce uncertainty and support more confident decision-making.
UI • Storytelling • UX Process
Reducing cognitive load in a medical form
Reordered and chunked a 40-field intake form, leading to 18% faster completion and fewer disclosure drop-offs.
Research • UX Writing • Testing
Clarifying roles in a collaboration tool
Redesigned permissions and sharing flows to make roles explicit, cutting support tickets on access issues by 37%.
UX • Systems • Strategy
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